LinkedIn Outreach

Automated LinkedIn prospecting pipeline: discover prospects via Apify scrapers, filter by ICP, generate personalized connection requests and DM sequences, and sync everything to Attio CRM.

When to Use

• "Find prospects on LinkedIn" or "scrape LinkedIn for leads"
• "LinkedIn outreach sequence" or "connection request template"
• "Build a LinkedIn prospecting list"
• "DM sequence for LinkedIn"
• Targeting specific job titles, industries, or company sizes on LinkedIn

Apify Actors for LinkedIn

Actor	Purpose	Input
apify/linkedin-profile-scraper	Scrape individual profiles	Profile URLs
apify/linkedin-company-scraper	Scrape company pages	Company URLs
curious_coder/linkedin-search-scraper	Search results scraping	Search query, filters
apify/google-search-scraper	Find LinkedIn profiles via Google	site:linkedin.com/in/ "job title" "industry"

Google-to-LinkedIn Search Pattern

More reliable than LinkedIn's native search for large-scale prospecting:

# Apify Google Search actor input
{
  "queries": "site:linkedin.com/in/ \"CEO\" OR \"founder\" \"logistics\" \"Israel\"",
  "maxPagesPerQuery": 3,
  "resultsPerPage": 10
}

ICP Targeting Criteria

Filter	Values for AI Workforce
Job titles	CEO, COO, VP Operations, Head of Digital, Founder, Owner, Managing Director
Company size	10-500 employees
Industries	Logistics, Manufacturing, Professional Services, Import/Export, Construction
Geography	Israel (afarsemon), US/EU (guydvorkin/exportarena)
Exclude	Students, job seekers, competitors, consultants

Connection Request Templates (300 char max)

Template A: Mutual Interest

Hi {{firstName}}, I noticed we're both in the {{industry}} space. I'm working on AI workforce solutions that help companies like {{companyName}} automate operations. Would love to connect and exchange ideas.

Template B: Specific Trigger

Hi {{firstName}}, saw {{companyName}}'s recent {{trigger}} — impressive growth. We help similar companies cut operational costs 40% with AI automation. Happy to share how if you're open to connecting.

Template C: Value-First

Hi {{firstName}}, I put together a guide on how {{industry}} companies are using AI to handle {{painPoint}}. Happy to share it — thought it might be relevant for {{companyName}}.

DM Sequence (Post-Connection)

Day 0: Connection Accepted

No message. Let the connection breathe.

Day 2: Value Message

Thanks for connecting, {{firstName}}! I've been researching how {{industry}} companies
are adopting AI for operations. Here's a quick insight:

[1-2 sentence insight relevant to their industry]

Curious — is {{companyName}} exploring any automation initiatives?

Day 5: Case Study

{{firstName}}, quick follow-up — we recently helped a {{similarCompany}}
in {{industry}} reduce their [specific metric] by [percentage] using AI workers.

Here's the 2-min case study: [link]

Would something like this be relevant for {{companyName}}?

Day 8: Soft CTA

Hi {{firstName}}, last message from me on this — I know you're busy.

If automating [specific process] at {{companyName}} is on your radar for 2026,
I'd love to show you what's possible in a quick 15-min call.

Here's my calendar if it's easier: [Calendly link]

Either way, happy to stay connected and share insights.

Day 15: Break-up (if no reply)

{{firstName}}, I'll take the hint :)

If AI automation ever comes up on your priority list, feel free to reach out.
Always happy to help.

n8n Workflow Pattern

Schedule Trigger (every 4 hours, business days only)
  → Apify: Run Google-to-LinkedIn search
  → Code Node: Parse results, extract profile URLs
  → Apify: Scrape profiles (batch of 20)
  → Code Node: Filter by ICP criteria
  → Enrichment Sub-workflow (parallel: company data + Perplexity research)
  → Lead Scoring Engine (calculate score)
  → Filter: score >= 40 (Warm+)
  → Attio: Upsert person record (acquisition_channel=LinkedIn)
  → Attio: Add to Lead Nurturing list
  → Code Node: Generate personalized connection request
  → Queue: Add to outreach queue (daily limit: 20 connections)
  → Telegram: Send daily summary

LinkedIn Platform Limits

Action	Daily Limit	Weekly Limit	Notes
Connection requests	20-25	100	Lower for new accounts
Messages (1st degree)	50	150	InMail separate
Profile views	100	500	Can trigger notifications
Search results pages	100	-	Use Google search instead

Safety Guidelines

• Spread actions throughout the day (not bursts)
• Warm up new accounts: start with 5-10/day, increase over 2 weeks
• Personalize every connection request (no generic messages)
• Mix manual and automated actions
• Pause on weekends and holidays
• If account restricted: stop all automation for 7 days

CRM Sync Fields

Attio Field	Value
acquisition_channel	"LinkedIn"
linkedin_url	Profile URL
sequence_status	pending / connection_sent / connected / messaged / replied / meeting_booked
sequence_step	0-4 (which DM in sequence)
last_outreach_date	Date of last message

Personalization Variables

Variable	Source
{{firstName}}	LinkedIn profile
{{companyName}}	LinkedIn profile or enrichment
{{industry}}	Company data enrichment
{{trigger}}	Recent news via Perplexity Sonar
{{painPoint}}	Industry-specific from vertical playbooks
{{similarCompany}}	Case study match from same vertical

Quick Reference

Task	Method
Find prospects	Apify Google search with site:linkedin.com filter
Scrape profiles	Apify LinkedIn profile scraper
Generate connection msg	AI (Gemini Flash) with enrichment context
Track sequence	Attio: sequence_status + sequence_step fields
Daily outreach batch	n8n: filter queue, send up to 20, update status

Error Handling

• Apify actor timeout: retry once, then skip and log
• LinkedIn rate limit hit: pause outreach for 24 hours, alert via Telegram
• Profile scrape returns empty: mark as "scrape_failed", try Google enrichment instead
• Duplicate detection: check Attio by LinkedIn URL before creating new record