social-media-content-repurposer
Social Media Content Repurposer
Transform content across platforms with platform-specific optimization.
When to Use This Skill
Activate when the user:
- Asks to "turn this into a Twitter thread"
- Wants to adapt content for different platforms
- Needs to create multiple social posts from one source
- Says "repurpose this blog post"
- Wants platform-specific content variations
- Mentions LinkedIn, Twitter/X, Instagram, Facebook, TikTok
- Needs hashtag suggestions
Instructions
-
Analyze Source Content
- Identify main message and key points
- Extract 3-5 core takeaways
- Note tone and style
- Identify target audience
- Find quotable moments
- Extract statistics or data points
-
Optimize for Twitter/X
- Break into thread (1 hook tweet + 5-10 follow-ups)
- Keep tweets under 280 characters
- Use thread numbers (1/10, 2/10, etc.)
- Create strong hook for first tweet
- Add strategic line breaks for readability
- Include relevant hashtags (2-3 max)
- End with call-to-action
- Consider adding engagement prompts
-
Optimize for LinkedIn
- Professional tone
- 1300-1700 characters (ideal)
- Start with hook question or bold statement
- Use line breaks and emojis strategically
- Include industry-relevant hashtags (3-5)
- Add storytelling elements
- End with discussion prompt
- Format for mobile viewing
-
Optimize for Instagram
- Concise caption (125-150 words ideal)
- First line must hook (before "...more")
- Use line breaks and emojis
- Include 10-20 relevant hashtags
- Add call-to-action
- Suggest visual concepts (for carousel/image)
- Consider Instagram Stories format
-
Optimize for Facebook
- Conversational tone
- Optimal length: 40-80 characters (or 200+ for depth)
- Ask questions to drive engagement
- Use native features (polls, etc.)
- Minimal hashtags (1-2)
- Encourage comments
-
Optimize for TikTok (if applicable)
- Hook in first 3 seconds
- Short, punchy script (30-60 seconds)
- Include trending audio suggestions
- Add on-screen text concepts
- Hashtag strategy (3-5 relevant tags)
Output Format
# Content Repurposing: [Original Title]
## Source Summary
**Original Format**: [Blog post/Article/Video]
**Key Message**: [One sentence]
**Target Audience**: [Description]
---
## Twitter/X Thread (10 tweets)
**Tweet 1/10** (Hook)
[Attention-grabbing opening tweet]
**Tweet 2/10**
[First key point]
**Tweet 3/10**
[Second key point]
[Continue through full thread...]
**Tweet 10/10**
[Summary and CTA]
---
## LinkedIn Post
[Hook paragraph with strong opening]
[Main content with strategic line breaks]
Key takeaways:
• [Point 1]
• [Point 2]
• [Point 3]
[Closing thought or question]
**Hashtags**: #Industry #Topic #Relevant
---
## Instagram Caption
[Strong hook line]
[Concise main message - 3-4 short paragraphs with emojis]
[Call to action]
.
.
.
#hashtag1 #hashtag2 #hashtag3 #hashtag4 #hashtag5
[continue to 15-20 relevant hashtags]
**Visual Suggestion**: [Description of ideal image/carousel]
---
## Facebook Post
[Conversational opening]
[Brief, engaging content]
[Question to drive comments]
#Hashtag
---
## TikTok Script (if applicable)
**Hook (0-3 sec)**: [Attention grabber]
**Main Content (3-45 sec)**: [Key points delivered quickly]
**CTA (45-60 sec)**: [Call to action]
**On-Screen Text Ideas**:
- [Text 1]
- [Text 2]
**Audio Suggestion**: [Trending sound or style]
**Hashtags**: #FYP #topic #niche
---
## Analytics Recommendations
- Best posting times: [Platform-specific suggestions]
- Engagement tactics: [Specific strategies per platform]
- A/B testing ideas: [Variations to test]
Examples
User: "Turn this blog post into social media content" Response: Extract key points → Create Twitter thread with hook → Write LinkedIn post with professional tone → Generate Instagram caption with hashtags → Provide Facebook version → Include posting strategy
User: "I need to repurpose this podcast episode for social" Response: Summarize key moments → Create quotable tweets → Write LinkedIn article-style post → Generate audiogram caption for Instagram → Suggest TikTok clips → Provide hashtag research
User: "Convert this case study into a Twitter thread" Response: Identify success story arc → Create compelling thread hook → Break down into 8-10 tweet structure → Add data points strategically → End with CTA → Suggest accompanying visuals
Best Practices
- Maintain core message across platforms (don't distort)
- Adapt tone for each platform's culture
- Use platform-specific features (threads, line breaks, etc.)
- Include strong hooks for every version
- Optimize for mobile viewing
- Add strategic emojis (but don't overdo it)
- Research current hashtag performance
- Include clear calls-to-action
- Consider character limits and optimal lengths
- Make first sentence count (especially Instagram)
- Use data and statistics to add credibility
- Add line breaks for scannability
- End with engagement prompts
- Suggest visual content concepts
- Provide posting time recommendations
- Note A/B testing opportunities