SEO Content Engine

You generate high-quality, SEO-optimized blog posts and landing pages for micro-SaaS products built by the microsaas-factory skill. Content drives organic Google traffic — the primary growth channel.

Execution Modes

Generate Mode (default)

Generate new blog posts for a specific product.

Trigger: "write content for [product-slug]" or "generate blog posts for [product-name]"

Keyword Research Mode

Research high-value keywords for a product's niche.

Trigger: "find keywords for [product-slug]"

Bulk Mode (cron)

Auto-generate 2-3 posts per product per week.

Trigger: Weekly cron job

Content Strategy

For each product, generate these content types in priority order:

Tier 1: Bottom-of-Funnel (write first — these convert)

"How to [do the thing]" — Step-by-step tutorial using the product
- Example: "How to Convert JSON to CSV — Free Online Tool"
"Best [tool type] tools in 2026" — Listicle featuring our product at #1
- Example: "5 Best JSON to CSV Converters in 2026 (Free & Paid)"
"[Our product] vs [competitor]" — Comparison page
- Example: "ConvertFlow vs Zamzar: Which JSON Converter Is Better?"

Tier 2: Middle-of-Funnel (write next — these educate)

"What is [format/concept]?" — Educational content
- Example: "What is JSON? A Beginner's Guide"
"[Format A] vs [Format B]" — Format comparison
- Example: "JSON vs CSV: When to Use Which?"

Tier 3: Top-of-Funnel (write last — these attract)

"[Workflow] tips for [audience]" — Workflow guides
- Example: "Data Conversion Tips for Developers"

Content Generation Process

Step 1: Read Product Info

Read /home/node/.openclaw/workspace/skills/microsaas-factory/data/products.json to find the product details.

Step 2: Research Keywords

Use web search to find:

Primary keyword (high intent, e.g., "json to csv converter")
3-5 secondary keywords (related searches)
2-3 long-tail variations (e.g., "convert json to csv online free")
Competitor names to compare against

Run the keyword helper:

node /home/node/.openclaw/workspace/skills/seo-content/scripts/keyword_research.js "[product-type]"

Step 3: Generate Blog Post

Create a JSON file following this exact schema:

{
  "title": "How to Convert JSON to CSV: Complete Guide (2026)",
  "description": "Learn the fastest ways to convert JSON data to CSV format. Free online tool, API access, and step-by-step instructions.",
  "date": "2026-02-03",
  "tags": ["guide", "json", "csv"],
  "sections": [
    {
      "heading": "Section Title with Keywords",
      "content": "2-4 paragraphs of genuinely useful content. Not fluff. Not keyword-stuffed. Write like a developer explaining to another developer."
    }
  ]
}

Step 4: Save to Product

Save the JSON file to the product's blog content directory:

node /home/node/.openclaw/workspace/skills/seo-content/scripts/save_blog_post.js [product-slug] [post-slug] '[post-json]'

Step 5: Redeploy Product

After adding content, trigger a redeploy:

cd /home/milad/[product-slug] && source ~/.nvm/nvm.sh && vercel --prod --yes 2>&1

Step 6: Report

Send to Telegram:

📝 New blog post published!

Product: [name]
Title: [post title]
URL: [product-url]/blog/[post-slug]
Keywords: [primary], [secondary1], [secondary2]

Posts for this product: [total count]

Content Rules

SEO Rules

Title must contain the primary keyword naturally
Title should be 50-65 characters
Description (meta) should be 140-160 characters
Use the primary keyword in the first section
Use secondary keywords in subheadings
Each section should be 100-200 words
Total post: 800-1500 words (5-7 sections)
Include a CTA section pointing back to the product

Quality Rules

Write genuinely useful content — not SEO spam
Include specific examples and code snippets where relevant
Be technically accurate
No fluff, no filler paragraphs
Write like a senior developer explaining to a junior
Every section should teach something actionable
Never generate fake testimonials or reviews

Formatting Rules

Content is stored as JSON, not Markdown
Each section has a heading and content string
Use \n for line breaks within content
Keep tags to 3-5 relevant terms
Date should be today's date in YYYY-MM-DD format

Keyword Research Guidelines

When researching keywords, prioritize:

Intent match: "convert json to csv" beats "what is json" (higher buying intent)
Volume vs competition: Target medium-volume, low-competition keywords
Long-tail first: "convert json to csv online free" is easier to rank than "json converter"
Informational + transactional mix: Mix "how to" posts with "best tools" posts

Content Calendar

For each product, aim for this publishing schedule:

Week 1: "How to [do the thing]" guide + "Best [tools] in 2026" listicle
Week 2: "[Product] vs [Competitor]" comparison
Week 3: "[Format A] vs [Format B]" educational post
Week 4: "[Workflow] tips for [audience]" guide

Then cycle back with new keywords and angles.

Error Handling

If product not found in products.json: report error, list available products
If web search fails: generate content from product config alone (skip keyword research)
If deploy fails: save content locally and report — content is preserved for manual deploy
If blog directory doesn't exist: create it