aaron-he-zhu/seo-geo-claude-skills
backlink-analyzer
Use when the user asks to "analyze backlinks", "check link profile", "find toxic links", "link building opportunities", "off-page SEO", "who links to me", "I have spammy links", "how do I get more backlinks", or "disavow links". Analyzes backlink profiles to understand link authority, identify toxic links, discover link building opportunities, and monitor competitor link acquisition. Essential for off-page SEO strategy. For internal link analysis, see internal-linking-optimizer. For competitor link profiles, see competitor-analysis.
keyword-research
Use when the user asks to "find keywords", "keyword research", "what should I write about", "identify ranking opportunities", "topic ideas", "what are people searching for", "which keywords should I target", or "give me keyword ideas". Discovers high-value keywords with search intent analysis, difficulty assessment, and content opportunity mapping. Essential for starting any SEO or GEO content strategy. For analyzing competitor keywords specifically, see competitor-analysis. For content topic gaps, see content-gap-analysis.
serp-analysis
Use when the user asks to "analyze search results", "SERP analysis", "what ranks for", "SERP features", "why does this page rank", "what is on page one for this query", "who ranks for this keyword", or "what does Google show for". Analyzes search engine results pages (SERPs) to understand ranking factors, SERP features, user intent patterns, and AI overview triggers. Essential for understanding what it takes to rank. For tracking rankings over time, see rank-tracker. For keyword discovery, see keyword-research.
on-page-seo-auditor
Use when the user asks to "audit page SEO", "on-page SEO check", "SEO score", "page optimization", "what SEO issues does this page have", "what is wrong with this page SEO", "score my page", or "why is this page not ranking". Performs comprehensive on-page SEO audits to identify optimization opportunities including title tags, meta descriptions, headers, content quality, internal linking, and image optimization. For server, speed, and crawl issues, see technical-seo-checker. For full EEAT content quality scoring, see content-quality-auditor.
technical-seo-checker
Use when the user asks to "technical SEO audit", "check page speed", "crawl issues", "Core Web Vitals", "site indexing problems", "my site is slow", "Google cannot crawl my site", "mobile issues", or "indexing problems". Performs technical SEO audits covering site speed, crawlability, indexability, mobile-friendliness, security, and structured data. Identifies technical issues preventing optimal search performance. For content and heading element issues, see on-page-seo-auditor. For link architecture, see internal-linking-optimizer.
content-gap-analysis
Use when the user asks to "find content gaps", "what am I missing", "topics to cover", "content opportunities", "what do competitors write about that I do not", "what topics am I missing", "topics my competitors cover that I lack", or "where are my content blind spots". Identifies content opportunities by finding topics and keywords your competitors cover that you do not. Reveals untapped content potential and strategic gaps in your content strategy. For broader competitive intelligence, see competitor-analysis. For general keyword discovery, see keyword-research.
internal-linking-optimizer
Use when the user asks to "fix internal links", "improve site architecture", "link structure", "distribute page authority", "internal linking strategy", "orphan pages", "site architecture is messy", or "pages have no links pointing to them". Analyzes and optimizes internal link structure to improve site architecture, distribute page authority, and help search engines understand content relationships. Creates strategic internal linking plans. For a broader on-page audit, see on-page-seo-auditor. For external link analysis, see backlink-analyzer.
competitor-analysis
Use when the user asks to "analyze competitors", "competitor SEO", "who ranks for", "competitive analysis", "what are my competitors doing", "what are they doing differently", "why do they rank higher", or "spy on competitor SEO". Analyzes competitor SEO and GEO strategies including their ranking keywords, content approaches, backlink profiles, and AI citation patterns. Reveals opportunities to outperform competition. For content-focused gap analysis, see content-gap-analysis. For link profile specifics, see backlink-analyzer.
rank-tracker
Use when the user asks to "track rankings", "check keyword positions", "ranking changes", "monitor SERP positions", "how am I ranking", "where do I rank for this keyword", "did my rankings change", or "keyword position tracking". Tracks and analyzes keyword ranking positions over time for both traditional search results and AI-generated responses. Monitors ranking changes, identifies trends, and alerts on significant movements. For automated alerting, see alert-manager. For comprehensive reports, see performance-reporter.
content-refresher
Use when the user asks to "update old content", "refresh content", "content is outdated", "improve declining rankings", "revive old blog posts", "this post is outdated", "traffic is declining on this page", or "rankings dropped for this article". Identifies and updates outdated content to restore and improve search rankings. Analyzes content freshness, adds new information, updates statistics, and optimizes for current SEO and GEO best practices. For writing new content from scratch, see seo-content-writer. For auditing without rewriting, see on-page-seo-auditor.
performance-reporter
Use when the user asks to "generate SEO report", "performance report", "traffic report", "SEO dashboard", "report to stakeholders", "show me the numbers", "monthly SEO report", or "present SEO results to my boss". Generates comprehensive SEO and GEO performance reports combining rankings, traffic, backlinks, and AI visibility metrics. Creates executive summaries and detailed analyses for stakeholder reporting. For detailed rank tracking, see rank-tracker. For link-specific analysis, see backlink-analyzer.
alert-manager
Use when the user asks to "set up SEO alerts", "monitor rankings", "notify me when rankings drop", "traffic alerts", "watch competitor changes", "alert me if rankings drop", "notify me of traffic changes", or "watch my keywords for changes". Sets up and manages alerts for critical SEO and GEO metrics including ranking drops, traffic changes, technical issues, and competitor movements. Enables proactive monitoring and quick response to issues. For detailed rank analysis, see rank-tracker. For comprehensive reporting, see performance-reporter.
content-quality-auditor
Use when the user asks to "audit content quality", "EEAT score", "content quality check", "CORE-EEAT audit", "how good is my content", "is my content good enough to rank", "EEAT check", or "rate my content quality". Runs a full CORE-EEAT 80-item content quality audit, scoring content across 8 dimensions with weighted scoring by content type. Produces a detailed report with per-item scores, dimension analysis, and a prioritized action plan. For SEO-specific page checks, see on-page-seo-auditor. For domain-level assessment, see domain-authority-auditor.
memory-management
Use when the user asks to "remember project context", "save SEO data", "track campaign progress", "store keyword data", "manage project memory", "remember this for next time", "save my keyword data", or "keep track of this campaign". Manages a two-layer memory system (hot cache + cold storage) for SEO/GEO project context, tracking keywords, competitors, metrics, and campaign status with intelligent promotion/demotion.
domain-authority-auditor
Use when the user asks to "audit domain authority", "domain trust score", "CITE audit", "how authoritative is my site", "domain credibility check", "is my domain trustworthy", or "domain credibility score". Runs a full CITE 40-item domain authority audit, scoring domains across 4 dimensions with weighted scoring by domain type. Produces a detailed report with per-item scores, dimension analysis, veto checks, and a prioritized action plan. For content-level assessment, see content-quality-auditor. For link profile details, see backlink-analyzer.
entity-optimizer
Use when the user asks to "optimize entity presence", "build knowledge graph", "improve knowledge panel", "entity audit", "establish brand entity", "Google does not know my brand", "no knowledge panel", or "establish my brand as an entity". Works standalone with public search and AI query testing; supercharged when you connect ~~knowledge graph + ~~SEO tool + ~~AI monitor for automated entity analysis. For structured data implementation, see schema-markup-generator. For content-level AI optimization, see geo-content-optimizer.
schema-markup-generator
Use when the user asks to "add schema markup", "generate structured data", "JSON-LD", "rich snippets", "FAQ schema", "add FAQ rich results", "I want star ratings in Google", "product markup", or "recipe schema". Generates structured data markup (Schema.org JSON-LD) to enable rich results in search engines including FAQ snippets, How-To cards, Product listings, Reviews, and more. For meta tag optimization, see meta-tags-optimizer. For broader technical SEO, see technical-seo-checker.
seo-content-writer
Writes SEO-optimized content based on provided keywords and topic
geo-content-optimizer
Use when the user asks to "optimize for AI", "get cited by ChatGPT", "AI optimization", "appear in AI answers", "GEO optimization", "get cited by AI", "show up in ChatGPT answers", "AI does not mention my brand", or "make content AI-quotable". Optimizes content for Generative Engine Optimization (GEO) to increase chances of being cited by AI systems like ChatGPT, Claude, Perplexity, and Google AI Overviews. Makes content AI-friendly while maintaining SEO value. For SEO-focused writing, see seo-content-writer. For entity and brand presence, see entity-optimizer.
meta-tags-optimizer
Use when the user asks to "optimize title tag", "write meta description", "improve CTR", "Open Graph tags", "social media preview", "my title tag needs work", "low click-through rate", "fix my meta tags", or "OG tags not showing". Creates and optimizes meta tags including title tags, meta descriptions, Open Graph tags, and Twitter cards for maximum click-through rates and social sharing engagement. For a broader on-page audit, see on-page-seo-auditor. For structured data markup, see schema-markup-generator.