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Product Launch

A practical framework for planning, executing, and measuring product launches. Most launches fail not because of the product but because of poor coordination, rushed checklists, and no rollback plan. This skill covers the full launch lifecycle: scoping a go-to-market strategy, designing a beta program, building function-level launch checklists, planning tiered rollouts, writing internal and external communications, coordinating cross-functional teams, and measuring launch success. Agents can use this to draft GTM plans, run betas, sequence rollouts, and run launch retrospectives.

When to use this skill