Apple Ads (formerly Apple Search Ads) Deep Analysis

Process

1. Collect Apple Ads account data (exports from Apple Ads dashboard or pasted metrics)
2. Identify active placement types (Search Results, Search Tab, Today Tab, Product Pages)
3. Evaluate all applicable checks as PASS, WARNING, or FAIL
4. Calculate ASA Health Score (0-100)
5. Generate findings report with action plan

What to Analyze

Campaign Structure (25% weight)