ads-dna

Installation
SKILL.md

Ads DNA: Brand DNA Extractor

Extracts brand identity from a website and saves it as brand-profile.json for use by /ads create, /ads generate, and /ads photoshoot.

Brand DNA extraction is OBSERVE and LISTEN made concrete (see the 10-Principle Thinking Framework in ads/references/thinking-framework.md). The website is the input; the brand profile is what the site is saying about itself when no one is curating the message. Listen to the voice before you label it. Observe the visual choices before you classify them.

Quick Reference

Command What it does
/ads dna <url> Full brand extraction → brand-profile.json
/ads dna https://acme.com --quick Fast extraction (homepage only)

Process

Installs
862
GitHub Stars
6.0K
First Seen
Mar 13, 2026
ads-dna — agricidaniel/claude-ads