intl-expansion
International Expansion
Frameworks for expanding into new markets: selection, entry mode, localization, regulatory compliance, GTM adaptation, and execution. Every expansion is a bet -- this skill structures the bet to maximize signal before committing resources.
Keywords
international expansion, market entry, localization, go-to-market, GTM, regional strategy, international markets, market selection, cross-border, global expansion, EMEA, APAC, LATAM, data residency, local entity, regional hiring, currency, payment methods, regulatory compliance
Clarify First
Before generating, confirm these inputs. If any is unknown or vague, ASK — do not assume:
- Which deliverable is needed (market scoring, entry-mode recommendation, localization plan, regulatory map, pricing, or launch plan) — each follows a different framework
- The target market(s) under consideration — regional regulatory, cultural-distance, and pricing guidance is country-specific
- Existing traction in that market (inbound demand, current ARR from it) — the entry-mode graduation path is gated on revenue thresholds; pull vs. push changes the go/no-go
- Product type and home-market model (B2B SaaS vs. other; PLG vs. sales-led) — the frameworks are tuned for B2B SaaS and the GTM adaptation depends on the current model
Stop rule: ask only the 2-3 that most change the output. If the user says "just draft it," proceed and list your assumptions at the top of the artifact.