Brand intake

Every other skill in this pack reads the two files this one writes. Without them, Claude picks its own colours, its own type and its own idea of motion. Run this once per brand.

Start straight away

When someone asks for this, your first message is the Batch 1 questions. No summary of the skill, no preamble.

Step 1: The interview, in two batches

Batch 1. Ask these four together, then wait:

1. What is the brand called, and what do you do, in one line?
2. Who is it for? One sentence on the person watching.
3. What do you sell or promote in your videos? The offer, the product or the newsletter, with its real link.
4. What should people feel in the first second? Pick up to three: calm, premium, playful, urgent, technical, warm, bold.