Double Diamond Design
Double Diamond Design Skill
Purpose
Guide AI assistants in applying the Double Diamond design process to structure problem-solving, ensure user-centricity, and foster innovation.
The Double Diamond Process
The Double Diamond model consists of four phases, alternating between divergent (opening up) and convergent (narrowing down) thinking.
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Phase 1: Discover (Divergent)
Goal: Understand the problem space, empathize with users, and gather insights. DO NOT assume the problem is known.
Key Activities:
- Reframing the challenge
- User research (interviews, surveys, observation)
- Market research & competitive analysis
- Stakeholder interviews
- Trend analysis
Deliverables:
- Research Report
- User Personas
- Empathy Maps
- As-Is Journey Maps
Phase 2: Define (Convergent)
Goal: Synthesize research to define the core problem to solve.
Key Activities:
- Clustering insights (Affinity Mapping)
- Identifying patterns and themes
- Defining the "How Might We" (HMW) questions
- Prioritizing pain points
Deliverables:
- Problem Statement
- Value Proposition Canvas
- Revised User Journey
- Design Brief / Project Scope
Phase 3: Develop (Divergent)
Goal: Generate a wide range of potential solutions.
Key Activities:
- Ideation workshops (Brainstorming, Crazy 8s)
- Co-creation sessions
- Prototyping (Low-fidelity)
- Service Blueprinting
Deliverables:
- Wireframes / Sketches
- Low-fi Prototypes
- Service Blueprints
- Concept Testing Results
Phase 4: Deliver (Convergent)
Goal: Select the best solution, test, verify, and refine.
Key Activities:
- Usability testing
- Iterative prototyping (High-fidelity)
- Technical feasibility assessment
- Implementation planning
Deliverables:
- High-fi Prototypes / Mockups
- User Stories / Functional Specs
- Implementation Roadmap
- Final Design Assets
Applying the Skill
When to use Double Diamond?
- Initial project discovery
- Solving ill-defined or complex problems
- Innovating new features or products
- When user needs are unclear
Interaction Guide for AI
1. Discovery Phase Prompts:
- "Help me plan user research for [Project X]."
- "What questions should I ask stakeholders to understand the context?"
- "Create a competitive analysis template."
AI Response Strategy:
- Suggest research methods suitable for the constraints.
- Draft interview scripts.
- Analyze raw research notes to find themes.
2. Define Phase Prompts:
- "Synthesize these interview notes into key insights."
- "Help me write a problem statement based on this data."
- "Generate 'How Might We' questions for [Problem Y]."
AI Response Strategy:
- Use frameworks like "Point of View" (User... needs... because...).
- Create persona templates.
- Cluster loose points into themes.
3. Develop Phase Prompts:
- "Brainstorm 10 ways to solve [Problem Z]."
- "Create a low-fidelity wireframe description for [Feature A]."
- " Facilitate a Crazy 8s session."
AI Response Strategy:
- Encourage wild ideas (divergence).
- Suggest mix-and-match techniques.
- Describe UI concepts in detail.
4. Deliver Phase Prompts:
- "Create a usability test script."
- " critique this design based on usability heuristics."
- "Prioritize these features for MVP."
AI Response Strategy:
- Focus on feasibility and viability.
- Suggest metrics for success.
- Draft acceptance criteria.
Tools & Techniques
| Phase | Techniques | Tools |
|---|---|---|
| Discover | Interviews, Surveys, Desk Research, Observation | Google Forms, Typeform, Dovetail |
| Define | Personas, Empathy Maps, Journey Maps, Root Cause Analysis | Miro, Mural, FigJam |
| Develop | Brainstorming, Mind Mapping, Crazy 8s, SCAMPER | Figma, Balsamiq, Sketch |
| Deliver | Usability Testing, A/B Testing, Prototyping | Maze, UserTesting, InVision |
Common Pitfalls
- Skipping Discovery: Jumping straight to solutions without understanding the problem.
- Premature Convergence: Killing ideas too early in the Develop phase.
- Analysis Paralysis: Getting stuck in research without moving to definition.
- Ignoring Feasibility: designing solutions that cannot be built.
References
- British Design Council: The Double Diamond
- IDEO Design Thinking
- Nielsen Norman Group
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