Skills
skills/eachlabs/skills/TikTok Ad Creative Generation

TikTok Ad Creative Generation

SKILL.md

TikTok Ad Creative Generation

Generate scroll-stopping TikTok ad creatives using the each::sense API. Create native-feeling vertical video content optimized for TikTok's unique format and audience expectations.

Overview

The each::sense API enables you to generate TikTok-optimized ad creatives that blend seamlessly with organic content:

  • TikTok-Native Vertical Video: 9:16 aspect ratio optimized for full-screen mobile experience
  • Spark Ads Style: Authentic, creator-driven aesthetics that feel native to the platform
  • Trending Formats: UGC-style, challenge videos, duets, transitions, and viral hooks
  • Sound-On Design: Visuals designed to complement trending audio and voiceovers
  • Fast Hooks: First-frame impact to capture attention in under 1 second

Quick Start

curl -X POST "https://sense.eachlabs.run/chat" \
  -H "Content-Type: application/json" \
  -H "X-API-Key: $EACHLABS_API_KEY" \
  -H "Accept: text/event-stream" \
  -d '{
    "message": "Create a TikTok ad video for a skincare brand. UGC style, girl doing her morning routine, showing the product naturally. Vertical 9:16, trendy aesthetic, soft morning light.",
    "mode": "max"
  }'

TikTok Ad Formats & Sizes

Format Aspect Ratio Resolution Duration Description
In-Feed Ads 9:16 1080x1920 5-60s Native video ads in For You feed
TopView 9:16 1080x1920 5-60s First ad users see when opening app
Spark Ads 9:16 1080x1920 5-60s Boosted organic-style content
Branded Effects 9:16 1080x1920 Variable AR filters and effects
Collection Ads 9:16 1080x1920 5-60s Shoppable product galleries
Branded Hashtag 9:16 1080x1920 Variable Challenge-based campaigns

Use Case Examples

1. UGC-Style Product Ad

Generate authentic user-generated content style ads that feel native to TikTok.

curl -X POST "https://sense.eachlabs.run/chat" \
  -H "Content-Type: application/json" \
  -H "X-API-Key: $EACHLABS_API_KEY" \
  -H "Accept: text/event-stream" \
  -d '{
    "message": "Create a UGC-style TikTok ad. A young woman in her bedroom talking directly to camera about her favorite new lip gloss. Natural lighting, casual outfit, authentic vibe. She holds up the product excitedly. Vertical 9:16 format, iPhone selfie camera angle.",
    "mode": "max"
  }'

2. Product Showcase with Trending Transition

Create dynamic product reveals using popular TikTok transitions.

curl -X POST "https://sense.eachlabs.run/chat" \
  -H "Content-Type: application/json" \
  -H "X-API-Key: $EACHLABS_API_KEY" \
  -H "Accept: text/event-stream" \
  -d '{
    "message": "TikTok product showcase video for wireless earbuds. Start with hand covering camera, transition reveal to the earbuds floating with dynamic lighting. Trendy purple and blue gradient background, tech aesthetic. 9:16 vertical, punchy and fast-paced.",
    "mode": "max"
  }'

3. Trending Challenge Style

Capitalize on viral challenge formats for maximum engagement.

curl -X POST "https://sense.eachlabs.run/chat" \
  -H "Content-Type: application/json" \
  -H "X-API-Key: $EACHLABS_API_KEY" \
  -H "Accept: text/event-stream" \
  -d '{
    "message": "Create a TikTok challenge-style video for a fitness app. Person doing the popular dance trend but incorporating workout moves. Energetic, fun, gym setting with ring light. Caption space at top. Vertical 9:16, high energy vibe.",
    "mode": "max"
  }'

4. Before/After Transformation

Showcase dramatic results with split-screen or transition reveals.

curl -X POST "https://sense.eachlabs.run/chat" \
  -H "Content-Type: application/json" \
  -H "X-API-Key: $EACHLABS_API_KEY" \
  -H "Accept: text/event-stream" \
  -d '{
    "message": "Before and after TikTok ad for a hair styling tool. Left side: messy bedhead hair. Right side: sleek, styled hair. Same person, dramatic transformation. Clean white bathroom background, good lighting. 9:16 vertical split screen style.",
    "mode": "max"
  }'

5. Unboxing Experience

Create ASMR-friendly unboxing content that drives curiosity.

curl -X POST "https://sense.eachlabs.run/chat" \
  -H "Content-Type: application/json" \
  -H "X-API-Key: $EACHLABS_API_KEY" \
  -H "Accept: text/event-stream" \
  -d '{
    "message": "TikTok unboxing video for a luxury subscription box. Hands slowly opening a beautiful pink box, revealing tissue paper, then premium beauty products. ASMR aesthetic, close-up shots, soft overhead lighting. Vertical 9:16, satisfying and aesthetic.",
    "mode": "max"
  }'

6. Tutorial Style Ad

Educational content that provides value while showcasing products.

curl -X POST "https://sense.eachlabs.run/chat" \
  -H "Content-Type: application/json" \
  -H "X-API-Key: $EACHLABS_API_KEY" \
  -H "Accept: text/event-stream" \
  -d '{
    "message": "Quick tutorial TikTok ad for a cooking gadget. Hands demonstrating how to use a vegetable spiralizer in 3 easy steps. Bright kitchen, overhead angle, ingredients visible. Text overlay space for step numbers. 9:16 vertical, fast and informative.",
    "mode": "max"
  }'

7. POV (Point of View) Format

Immersive first-person perspective that resonates with TikTok audiences.

curl -X POST "https://sense.eachlabs.run/chat" \
  -H "Content-Type: application/json" \
  -H "X-API-Key: $EACHLABS_API_KEY" \
  -H "Accept: text/event-stream" \
  -d '{
    "message": "POV TikTok ad: you just received your online order. First-person view of hands opening a package, pulling out trendy sneakers, trying them on. Bedroom floor setting, excited energy, millennial aesthetic. Vertical 9:16 format.",
    "mode": "max"
  }'

8. Reaction/Review Style

Authentic reaction content that builds trust and relatability.

curl -X POST "https://sense.eachlabs.run/chat" \
  -H "Content-Type: application/json" \
  -H "X-API-Key: $EACHLABS_API_KEY" \
  -H "Accept: text/event-stream" \
  -d '{
    "message": "TikTok reaction-style ad for a snack brand. Person trying the new flavor for the first time, genuine surprised expression, then excited approval. Casual home setting, ring light, talking to camera. Space for text overlays. 9:16 vertical.",
    "mode": "max"
  }'

9. Aesthetic Product Flat Lay

Visually pleasing arrangements perfect for beauty and lifestyle brands.

curl -X POST "https://sense.eachlabs.run/chat" \
  -H "Content-Type: application/json" \
  -H "X-API-Key: $EACHLABS_API_KEY" \
  -H "Accept: text/event-stream" \
  -d '{
    "message": "Aesthetic flat lay TikTok video for a stationery brand. Hands arranging pastel notebooks, pens, and washi tape on a marble desk. Satisfying organization, soft shadows, minimal aesthetic. Stop motion feel. 9:16 vertical format.",
    "mode": "max"
  }'

10. Day-in-the-Life Integration

Seamlessly integrate products into lifestyle content.

curl -X POST "https://sense.eachlabs.run/chat" \
  -H "Content-Type: application/json" \
  -H "X-API-Key: $EACHLABS_API_KEY" \
  -H "Accept: text/event-stream" \
  -d '{
    "message": "Day in the life TikTok ad for a coffee brand. Morning routine montage - alarm, stretching, making coffee with the product featured naturally, sipping while checking phone. Cozy apartment, golden hour light, lo-fi aesthetic. 9:16 vertical.",
    "mode": "max"
  }'

Using Reference Images

Provide product images or brand references to guide the generation.

curl -X POST "https://sense.eachlabs.run/chat" \
  -H "Content-Type: application/json" \
  -H "X-API-Key: $EACHLABS_API_KEY" \
  -H "Accept: text/event-stream" \
  -d '{
    "message": "Create a TikTok ad featuring this product. UGC style, young creator showing it off in their room. Trendy, authentic, vertical 9:16 format.",
    "image_urls": ["https://example.com/product-image.jpg"],
    "mode": "max"
  }'

Best Practices for TikTok Ads

Hook in the First Second

TikTok users scroll fast. Your opening frame must grab attention immediately.

  • Start with movement or action
  • Use bold visuals or unexpected elements
  • Avoid slow intros or logo reveals
  • Lead with the most compelling moment

Native Feel Over Polished Production

TikTok audiences respond better to authentic content than traditional ads.

  • Use natural lighting when possible
  • Embrace imperfection and rawness
  • Mimic creator content, not TV commercials
  • Keep the energy casual and relatable

Sound-On Design

TikTok is a sound-on platform - design visuals that complement audio.

  • Leave space for trending sounds
  • Consider lip-sync moments
  • Use visual cues that match beat drops
  • Design for both sound-on and sound-off viewing

Follow Trends (But Stay Relevant)

Leverage trending formats while maintaining brand relevance.

  • Reference current TikTok trends in prompts
  • Adapt viral formats to your product
  • Keep content timely and fresh
  • Avoid outdated or overused trends

Mobile-First Composition

Design for vertical, full-screen mobile viewing.

  • Keep important elements in the center
  • Leave space for captions and UI elements
  • Use close-ups for product details
  • Ensure text is readable on small screens

Prompt Tips for TikTok Aesthetic

Include These Elements

  • Format: Always specify "9:16 vertical" or "TikTok format"
  • Style: UGC, authentic, native, creator-style, casual
  • Lighting: Natural, ring light, golden hour, soft
  • Setting: Bedroom, bathroom, kitchen, everyday spaces
  • Energy: Fast-paced, punchy, dynamic, engaging
  • Camera angle: Selfie, handheld, POV, overhead

Effective Prompt Structure

[Content type] + [Subject/Action] + [Setting] + [Aesthetic] + [Format] + [Special elements]

Example:

"UGC-style TikTok ad + girl applying skincare + bathroom mirror + clean girl aesthetic + 9:16 vertical + morning light, text overlay space"

Style Keywords That Work

Category Keywords
Aesthetic Clean girl, that girl, dark academia, cottagecore, Y2K, minimal
Energy Chaotic, chill, energetic, cozy, satisfying, dramatic
Camera Selfie angle, overhead, close-up, wide, tracking, shaky
Lighting Golden hour, ring light, natural, moody, soft, harsh
Edit style Jump cuts, transitions, slow-mo, speed ramp, split screen

Mode Selection

Max Mode

Use for high-quality ad creatives requiring detailed visuals.

curl -X POST "https://sense.eachlabs.run/chat" \
  -H "Content-Type: application/json" \
  -H "X-API-Key: $EACHLABS_API_KEY" \
  -H "Accept: text/event-stream" \
  -d '{
    "message": "Premium TikTok TopView ad for a luxury perfume. Cinematic close-up of the bottle, light refracting through glass, elegant hands reaching for it. High-end aesthetic, 9:16 vertical.",
    "mode": "max"
  }'

Eco Mode

Use for rapid iteration and concept exploration.

curl -X POST "https://sense.eachlabs.run/chat" \
  -H "Content-Type: application/json" \
  -H "X-API-Key: $EACHLABS_API_KEY" \
  -H "Accept: text/event-stream" \
  -d '{
    "message": "Quick TikTok ad concept for a snack brand. Person snacking while scrolling phone. Casual, relatable. 9:16.",
    "mode": "eco"
  }'

Multi-Turn Iteration with Session ID

Refine your TikTok ad creatives through conversation.

Initial Generation

curl -X POST "https://sense.eachlabs.run/chat" \
  -H "Content-Type: application/json" \
  -H "X-API-Key: $EACHLABS_API_KEY" \
  -H "Accept: text/event-stream" \
  -d '{
    "message": "Create a TikTok ad for a new energy drink. Young person at the gym, taking a sip, then crushing their workout. High energy, motivational. 9:16 vertical.",
    "session_id": "tiktok-ad-energy-001",
    "mode": "max"
  }'

Iterate on Style

curl -X POST "https://sense.eachlabs.run/chat" \
  -H "Content-Type: application/json" \
  -H "X-API-Key: $EACHLABS_API_KEY" \
  -H "Accept: text/event-stream" \
  -d '{
    "message": "Make it more UGC style, less polished. Like someone filming themselves with their phone propped up.",
    "session_id": "tiktok-ad-energy-001",
    "mode": "max"
  }'

Adjust for Brand Guidelines

curl -X POST "https://sense.eachlabs.run/chat" \
  -H "Content-Type: application/json" \
  -H "X-API-Key: $EACHLABS_API_KEY" \
  -H "Accept: text/event-stream" \
  -d '{
    "message": "Add more neon green accents to match our brand colors. Keep the can prominently visible.",
    "session_id": "tiktok-ad-energy-001",
    "mode": "max"
  }'

Error Handling

Rate Limiting

# Implement retry with exponential backoff
for i in 1 2 3; do
  response=$(curl -s -w "\n%{http_code}" -X POST "https://sense.eachlabs.run/chat" \
    -H "Content-Type: application/json" \
    -H "X-API-Key: $EACHLABS_API_KEY" \
    -H "Accept: text/event-stream" \
    -d '{
      "message": "TikTok ad for a fashion brand, trendy outfit reveal. 9:16 vertical.",
      "mode": "max"
    }')

  http_code=$(echo "$response" | tail -n1)

  if [ "$http_code" -eq 200 ]; then
    echo "$response" | head -n -1
    break
  elif [ "$http_code" -eq 429 ]; then
    echo "Rate limited, retrying in $((i * 5)) seconds..."
    sleep $((i * 5))
  else
    echo "Error: HTTP $http_code"
    break
  fi
done

Validation

# Validate required parameters before sending
if [ -z "$EACHLABS_API_KEY" ]; then
  echo "Error: EACHLABS_API_KEY environment variable is not set"
  exit 1
fi

curl -X POST "https://sense.eachlabs.run/chat" \
  -H "Content-Type: application/json" \
  -H "X-API-Key: $EACHLABS_API_KEY" \
  -H "Accept: text/event-stream" \
  -d '{
    "message": "TikTok in-feed ad for headphones. 9:16 vertical format.",
    "mode": "max"
  }'

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