Prospecting Research

Systematically research target accounts and contacts to craft personalized, relevant outreach that cuts through the noise.

When to Use This Skill

• Preparing for high-value outbound
• Personalizing enterprise outreach
• Building account intelligence
• Training SDRs on research
• Creating target account profiles

Methodology Foundation

Based on Jeb Blount's Fanatical Prospecting and TOPO Account-Based Research, combining:

• Company intelligence gathering
• Contact profiling
• Trigger identification
• Angle development