competitor-intel
Installation
SKILL.md
Competitor Intel
End-to-end competitor research and monitoring. Define the set, pull from every public surface that matters, diff against last run (or your own), and produce a brief that's actually useful — battle card, weekly digest, board update, or comparison-page input.
Out of scope — defer to other skills
| Request | Send them to |
|---|---|
| Competitor paid ads (Facebook / Instagram active ads) | meta-ads-library |
| Pure SEO / keyword research with HyperSEO as the primary surface | seo-research — uses the same HyperSEO toolkit but goes much deeper on keyword work |
| Generating creative (images / copy) for a comparison campaign once the intel is in | ad-creative-generation |
| Pulling data from competitor email programs | Not feasible — opt-in only. Use firecrawl_scrape_url on their landing pages instead. |
competitor-intel is the integration layer — it pulls from every source and synthesizes. It uses HyperSEO for the rank/backlink/intersection slice but isn't the SEO research skill itself.