Resend Brand Guidelines

Core Colors

Name	Hex
Resend Black	#000000
Resend White	#FDFDFD

Semantic Colors

Scale	Background	Foreground	Usage
Gray	#16171AEB	#FDFEFFA6	Structure, hierarchy, and subtle separation
Red	#FF173F2D	#FF9592	Critical states and irreversible actions
Amber	#FA820022	#FFCA16	Caution and pending states
Green	#22FF991E	#46FEA5D4	Success and completion
Blue	#0077FF3A	#70B8FF	Interactive and informational elements

Typography

Font	Role
Domaine Display Narrow	Display headlines (never in product UI)
Favorit	Headings & titles
Inter	Body text
CommitMono	Code

Typography Rules

• Use sentence case everywhere (headings, buttons, labels, navigation)
• Never use the Domaine font in bold
• Never use monospace for titles or body copy
• Never replace brand fonts with alternatives

Typography Scale

Display

Style	Font	Size/Line	Letter Spacing
display/large	Domaine Display Narrow	96/96	-0.96px
title	Resend Favorit	60/64	-2.8px
small	Domaine Display Narrow	72/72	-0.77px

Body

Style	Font	Weight	Size/Line
xlarge	Resend Favorit	Regular	24/32
large	Inter	Regular/Medium	18/28
medium	Inter	Regular/Medium/Semi Bold	16/24
small	Inter	Regular	14/20
code	CommitMono	Regular	14/20

Logo

Wordmark

• https://cdn.resend.com/brand/resend-wordmark-white.svg
• https://cdn.resend.com/brand/resend-wordmark-white.png
• https://cdn.resend.com/brand/resend-wordmark-black.svg
• https://cdn.resend.com/brand/resend-wordmark-black.png

Lettermark

• https://cdn.resend.com/brand/resend-icon-white.svg
• https://cdn.resend.com/brand/resend-icon-white.png
• https://cdn.resend.com/brand/resend-icon-black.svg
• https://cdn.resend.com/brand/resend-icon-black.png

Clearspace

Minimum clear space = 1/2 cap height on all sides

Minimum Size

• Preferred: 24px height
• Extreme cases: 16px height minimum

Logo Restrictions

Never: rotate, apply effects, outline, slant/stretch, use multiple colors, use low resolution, combine symbol+wordmark, modify proportions

Cube Element

Secondary brand symbol. Never use as: primary logo, navigation element, or with modified geometry/colors.

Gradients

Name	Value
Font gradient	linear-gradient(97deg, #ffffff 30%, rgba(255,255,255,0.50) 100%)
Smooth gradient	linear-gradient(96deg, rgba(255,255,255,0.05) 0%, rgba(255,255,255,0.10) 100%)
Border	linear-gradient(180deg, rgba(255,255,255,0.10) 0%, rgba(255,255,255,0.05) 100%)
Rainbow border	linear-gradient(90deg, rgba(2,252,239,0.44) 0%, rgba(255,181,43,0.44) 50%, rgba(160,43,254,0.44) 100%)

Effects

Name	Value
Glass blur	backdrop-filter: blur(25px)

Textures

• Noise: Hero backgrounds, atmospheric depth https://resend.com/static/product-pages/noise.png

Backgrounds

Brand wallpapers available at: https://resend.com/wallpapers

Layout Patterns

Name	Description
Right Object Scene	Small label top-left, title top-left (2 lines), 3D object right
Interface Scene	Label top-left, title bottom-left (2 lines), UI screenshot background
Text Only Scene	Title top-left, 3D abstract scene fills background
Text Only Background	Large title centered, subtle texture/gradient background
Text Only Subtle	Small centered text (2 lines), minimal dark background
Big Number	Large display number centered (Domaine), small label below

Common patterns:

• Label/category always small, top-left or top-center
• Titles use 2-line breaks for rhythm
• Titles are never longer than 3 lines.
• Objects positioned right, left, or as full background
• Dark backgrounds with subtle depth

Design Principles

1. Dark-first design philosophy
2. Sharp contrast between black and light
3. Precision and focus over decoration
4. Accent colors communicate state, not style
5. Simple, stable, intentional forms