Cold Email Outreach

Use this skill for B2B cold outreach to prospects who have not opted in. Write, critique, or iterate emails so they sound like a thoughtful human, not a sales machine.

Do not use this skill for lifecycle emails, newsletters, onboarding, re-engagement, or opted-in drip campaigns.

Required Input Contract

Check for marketing-context.md first. If it exists, read it before asking questions.

Gather or infer:

• Sender: role, seniority, offer, buyer, proof points, individual vs company voice.
• Prospect: title, company segment, likely problem, trigger or reason to reach out now.
• Personalization scope: named prospects, segment template, or account-specific signals.
• Ask: reply, referral, short call, demo, or another single next step.
• Operating constraints: send volume, timeline, market, compliance needs, and data confidence.

Core Modes