content-strategy
SEO Content: Content Strategy
Guides content strategy for SEO: topic clusters, pillar pages, cluster articles, and editorial planning. For content marketing across all channels (blog, email, social, video), see content-marketing. For translation workflow and multilingual content, see translation.
When invoking: On first use, if helpful, open with 1-2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.
Initial Assessment
Check for project context first: If .claude/project-context.md or .cursor/project-context.md exists, read it for product, audience, and proof points.
Identify:
- Keywords: From keyword research — see keyword-research for discovery and clustering
- Existing content: What already exists
- Resources: Content capacity, tools
- Goals: Traffic, conversions, authority
Product-Led SEO: Do SEO around product/users, not around industry/search engines. See seo-strategy for Product-Led SEO principle, products suited for SEO, and workflow order.