Paid Ads: Reddit Ads

High engagement: ~34 min/session; users seek solutions, not passive scroll
Lower competition: vs Facebook/Instagram for niche audiences
100K+ subreddits: Precise community targeting
Cost: CPM $2–10; CPC $0.50–3.00; min $5/day

Guides Reddit Ads setup, subreddit targeting, and creative best practices. Reddit excels at niche communities and discussion-driven audiences; use when your audience is active in specific subreddits and values authentic, value-first messaging.

When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.