ads-microsoft
Installation
SKILL.md
Microsoft Ads Deep Analysis
Process
- Collect Microsoft Ads data (account export, UET tag status, import results)
- Read
../ads/references/microsoft-audit.mdfor full 20-check audit - Read
../ads/references/benchmarks.mdfor Microsoft-specific benchmarks - Read
../ads/references/scoring-system.mdfor weighted scoring - Evaluate all applicable checks as PASS, WARNING, or FAIL
- Calculate Microsoft Ads Health Score (0-100)
- Generate findings report with action plan
What to Analyze
Technical Setup (25% weight)
- UET tag installed and firing on all pages (MS01)
- Enhanced conversions enabled (MS02)
- Google Ads import validated: URLs, extensions, bids, goals (MS03)
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