14-email-marketing-global
Installation
SKILL.md
Email Marketing (Global)
Email is the only owned channel — algorithm-proof, free to re-reach. But legal differs HUGELY by region: US allows opt-out, EU mandates opt-in, SEA/LATAM mostly require opt-in. Pick the right variant — getting this wrong means regulatory penalties in every region (verify current amounts on the primary sources).
Operating rules:
skills/en/references/operating-rules-global.md(esp. rules 2, 3, 7).
For newbies
Who is this skill for?
| Audience | Concrete example |
|---|---|
| Founder / DTC brand running newsletter | Shopify store, SaaS company, B2B service |
| Agency setting up email automation for client | Welcome series, nurture, re-engage |
| Marketer migrating from one ESP to another | Klaviyo to Mailchimp, ActiveCampaign to Brevo |
| Multi-region brand needing legal-safe email | Selling US + EU + LATAM, must comply per region |