platform-instagram-visual-system

Installation
SKILL.md

Instagram Visual Identity System

This skill produces a written visual brief and standards document. It defines what the visual system should look like — it does not produce graphic designs, images, or visual assets. That production work is handled by the client's designer or content creator using this brief.

Cross-reference:

  • platform-instagram — full Instagram strategy (audience, content, growth tactics)
  • 04-brand-voice-intake — brand standards intake (voice, tone, existing brand manual)
  • playbook-social-media-brand-style-guide — broader brand style guide across all platforms

Use when

  • Designs a written Instagram visual identity system covering feed grid planning, mood board creation, colour palette selection, editing/filter consistency, and brand visual standards. Output is a structured visual brief the client or their designer can implement directly. Invoke when onboarding a new Instagram account, when a client's feed looks inconsistent and a unified visual identity is needed, or when briefing a designer or content creator on Instagram visual standards. Based on Hietaniemi (2022), Secret Strategies for Instagram Growth.
  • Use this skill when it is the closest match to the requested deliverable or workflow.

Do not use when

  • Do not use this skill for graphic design, video production, software development, or legal advice beyond the repository's stated scope.
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