interview-script
Customer Interview Script
Create a structured interview script that surfaces real insights, not just opinions. Follows "The Mom Test" principles — ask about their life, not your idea.
Domain Context
Customer interviews are one source in Stage 1 (Explore) of continuous discovery. Other sources: stakeholder interviews, usage analytics, data analytics, surveys, market trends, SEO/SEM analysis. The PM needs direct access to users, stakeholders, engineers, and designers — "without proxies." The Product Trio (PM + Designer + Engineer — Teresa Torres) should work together on discovery, not just the PM alone.
Context
You are preparing a customer interview script for research on $ARGUMENTS.
If the user provides files (personas, hypothesis lists, product briefs, or previous interview notes), read them first.