scorecard-marketing

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Tool: SKILL.md [1/3] Description: --- name: scorecard-marketing description: 'Lead generation framework using quiz/assessment funnels based on Daniel Priestley''s "Scorecard Marketing". Use when you need to: (1) create lead magnets that convert 30-50% vs traditional 3-10%, (2) build quiz funnel landing pages, (3) design assessment questions that qualify leads, (4) write dynamic results content based on score tiers, (5) set up automated follow-up sequences by segment, (6) generate scorecard conce

Tool: SKILL.md [2/3] Description: their problems), and gamification (the primal drive to improve a score). Research shows 83% of consumers will share data for a personalized experience, and scored results feel more valuable than generic advice.

Tool: SKILL.md [3/3] Description: ] Create follow-up sequence by tier 10.

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Tool: references/analytics-optimization.md [1/2] Description: # Scorecard Analytics & Optimization Metrics, A/B testing elements, funnel analysis, and CRM integration for scorecard marketing.

Tool: references/analytics-optimization.md [2/2] Description: content (3 days) | | CTA clicked, not converted | Send reminder (48h) | ### Integration Best Practices 1.

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Tool: references/industry-examples.md [1/2] Description: # Industry Examples & Question Templates ## Scorecard Concepts by Industry ### Business & Consulting - "Business Growth Scorecard" - Marketing, Operations, Finance, Leadership - "Scale Ready Assessment" - Systems, Team, Revenue, Investment Readiness - "Pitch Ready Scorecard" - Deck, Financials, Team, Market, Traction - "Key Person of Influence Scorecard" - Pitch, Publish, Product, Profile, Partnerships ### Health & Fitness - "Sleep Quality

Tool: references/industry-examples.md [2/2] Description: get it - life gets busy.

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Tool: references/psychology.md Description: # Buyer Psychology & Tension Creation ## Why People Buy: Psychological Tension All purchases resolve psychological tension - the gap between current reality and desired reality.

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Tool: references/technical-implementation.md [1/2] Description: # Scorecard Technical Implementation Platform comparison, conditional logic patterns, PDF generation, and integration architecture.

Tool: references/technical-implementation.md [2/2] Description: Results</h1> <p>Prepared for: {{ name }}</p> <p>Date: {{ date }}</p> </div> <!-- Page 2: Overall Score --> <div class="page"> <h2>Overall Score: {{ overallScore }}%</h2> <div class="score-gauge"><!-- Visual gauge --></div> <p>{{ overallInterpretation }}</p> </div> <!-- Page 3+: Category Details --> {{ for category in categories }} <div class="page"> <h2>{{ category.name }}: {{ category.score }}%</h2> <p>{{ category.interpretation }}