skills/faionfaion/faion-network/faion-ppc-manager

faion-ppc-manager

SKILL.md

Entry point: /faion-net — invoke this skill for automatic routing to the appropriate domain.

PPC Manager Skill (Claude)

Overview

This skill orchestrates PPC campaigns. It is used by the faion-ads-agent to manage budgets, targeting, ad creatives, and performance analysis for platforms like Google Ads and Meta Ads.

Decision Tree

Quick Reference

If you need... Use File
Google Ads
Campaign setup (Search, Display, Shopping, PMax) Google campaign setup ads-google-campaign-setup.md
Keyword research, match types Keyword research ads-google-keywords.md
RSA, ad extensions Google creative ads-google-creative.md
CTR, CPC, ROAS metrics Google reporting ads-google-reporting.md
Meta Ads
FB/IG campaign setup Meta campaign setup ads-meta-campaign-setup.md
Custom/Lookalike audiences Meta targeting ads-meta-targeting.md
Image, Video, Carousel formats Meta creative ads-meta-creative.md
CPM, CPA analysis Meta reporting ads-meta-reporting.md
B2B/Social
LinkedIn campaigns LinkedIn ads ads-linkedin-ads.md
Twitter campaigns Twitter ads ads-twitter-ads.md
Cross-Platform
Pixel/tag setup Conversion tracking ads-conversion-tracking.md
Last click, data-driven models Attribution models ads-attribution-models.md
Ad testing A/B testing ads-ab-testing-ads.md
Website visitors, cart abandoners Retargeting ads-retargeting.md
CBO, bid strategies Budget optimization ads-budget-optimization.md
GA4, Meta Business Suite Analytics setup ads-analytics-setup.md

Common Workflows

New Campaign: conversion-tracking → campaign-setup → creative → ab-testing → reporting Optimization: reporting → budget-optimization → ab-testing → retargeting

Methodologies

  • google-ads-basics.md: Google Ads authentication, account structure, campaign management
  • google-ads-optimization.md: Bidding strategies, conversion tracking, GA4 integration
  • google-ads-reporting.md: Reporting, automation, error handling, best practices
  • facebook-ads.md: Managing Facebook advertising campaigns.
  • instagram-ads.md: Managing Instagram advertising campaigns.
  • meta-audience-targeting.md: Audience targeting for Facebook & Instagram.
  • Files related to ad creatives, targeting, reporting (ads-*.md).
  • growth-paid-acquisition.md: Strategies for growth through paid channels.
Weekly Installs
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Installed on
claude-code3
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trae2
opencode2
codex2
antigravity2